GOOGLE GLASS + ALZHEIMER'S



I've slightly been avoided doing a blog post for a little while now, mainly due to the fact that I have been spending way too much time on my laptop doing work. However I wanted to share one of the projects I am currently working on.

It's for a project that uses emerging technology, so as a team we picked Google Glass. Our idea is to use Google Glass as an aid for people with Alzheimer's Disease, by reducing stress, gaining independence, and helping remembrance in their everyday lives. This will be achieved by creating a cloud storage system which collects data and information throughout the day of the user and later linking up to an iPad app. The iPad app will then allow users to view their day and participate actives.   

MOODBOARD: MARCH 2014








Sorry everyone for missing last months mood board, hopefully you will like this.
Tumblr. 

VERTU HIGH END ADVERT GIFS






I saw these adverts, for luxury mobile brand Vertu, a good couple of months ago but didn't realise just how amazing they are. Straight away from viewing them I fell in the love with the photographs - the surrealism, fantasy, regal themes - it kind of reminded me of Tim Walker's photography, but was in fact the work of Kristian Schuller. Then I looked close and subtle parts of the images would move.   Schuller had collaborated with creative agency CHI&Partners to make these new high end GIFs, which literally makes images come alive, but not in an obvious way, and has brought a new medium of advertising. To produce these wonderful GIFs, animation and traditional photography had to combine, something which isn't seen very often, or at all. Hopefully more advertising will take another twist on this technique.

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FOOT FETISH


Red high wraparound heel sandals, ZARA, £30, Zara . Grey snakeskin heels, KURT GEIGER, £195, Harrods . Orange leather with buckles flat sandals, ASOS, £25, ASOS . Black strappy buckled high heels, MISS SELFRIDGE, £75, Miss Selfridge . Green floral print sandals, REED KRAKOFF, £450, Net-A-Porter . Black leather flat slingback sandals, OFFICE, £35, Office . Black leather flat boots, BERTIE, £95, Dune . Red and orange snakeskin boot sandals, TOPSHOP, £68, Topshop . Green ballet flat shoes, ASOS, £25, ASOS . Black curved around the heel court shoes, ZARA, £26, Zara . Black gladiator chunky heels, GAZELLE, £49, Dune . Light pink two part pointed flat ballet pumps, RIVER ISLAND, £25, River Island . 

Having a shoe-gasm just looking at these. I've been very attracted to a lot of shoes recently. Here's a little list of my wants. I've always been rather safe with my shoe collection, often opting for black or something I would wear all the time, but sometimes we need to be a bit courageous and risky and pick the fire red instead. 

Click on the links to shop 

FIRST KISS


So, a lot of you have probably seen this video being shared on social networking sites, raved by friends, or if you haven't seen it, where have you been? It's gone completely viral and has racked up 47 million views on Youtube, despite its low budget - Not bad for a couple of days! First Kiss is a film by Tatia Plleva and shows strangers kissing for the first time. It's innocent and passionate.  But this little film is in fact an advert for US clothing brand Wren. It may be the most successful fashion film ever and doesn't even concentrate on the clothes themselves.

For more information, check out Dazed and Confused 

BARNEY'S TRANSGENDER AD CAMPAIGN


Luxury brand Barney's is stepping out of the crowd by focusing their Spring/Summer 2014 campaign on raising awareness about transgender issues. The campaign is called "Brothers, Sisters, Sons, and Daughters." The campaign was shot by photographer Bruce Weber and featured 17 transgender people from all over the world. Bruce Weber is professional photographer, whose work has appeared in Vanity Fair, Interview, American Vogue, as well as photographing ads for Ralph Lauren and Calvin Klein, and that was just the 1970s. He has still remained a top photographer since! The adverts will be distributed in the New York Times and Vanity Fair, also a film about the models will appear on the Barney's blog.

For more information, read Time magazine.




ORANGE RUST







Black faux leather jacket, MISS SELFRIDGE, Miss Selfridge
Grey ankle court heel boots, ZARA, Zara
Orange and grey sleeveless layered dress, unknown
Black plain long sleeve top, BASICS, H&M
Gold stacking rings, RIVER ISLAND, River Island

I love items that can last the test of time. I bought this dress about 6 years ago and I've been able to wear it in a numerous different ways and has been across the world with me to New York and Florida. While other items may start to rust, decay, and fade away into the back of the closet or into the box of "maybe I'll wear it again", this dress stands up against convention. Its spots of orange will shine through.